Peggy Olsen Syndrome

Written By: Cali Pitchel
Filed under: Knowledge, On April 9th, 2014

I've been (re)binge-watching all six seasons of AMC's Mad Men. During my second go-round, I find myself empathizing with Sterling Draper Copper Pryce's lead copywriter, Peggy Olsen. It's not because Peggy and I share titles, but instead because I watch her, often unsuccessfully, battle her ego.

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What's in a Brand?

Written By: Cali Pitchel
Filed under: Knowledge, On March 19th, 2014

Belief believes that your brand is the essential piece of your business’s long-term viability. But what does brand really mean? The word has changed over time, developed new meanings, and is often confused and conflated with other terms.

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Cali Pitchel, On Belief

Written By: Cali Pitchel
Filed under: Action, On March 11th, 2014

"On Belief" is a series of articles written by the BELIEF team members. They were asked about the moment they first believed in themselves, in a cause, or in an idea, and were moved to action. These are not all polished, but they are all authentic. Some are of struggle and others are of success, but each one is about the power of belief. Here is Cali's story.

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Andy Maier, On Belief

Written By: Andy Maier
Filed under: Inspiration, On March 3rd, 2014

"On Belief" is a series of articles written by the BELIEF team members. They were asked about the moment they first believed in themselves, in a cause, or in an idea, and were moved to action. These are not all polished, but they are all authentic. Some are of struggle and others are of success, but each one is about the power of belief. Here is Andy's story.

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Jake Chapman, On Belief

Written By: Jake Chapman
Filed under: Fundamental Elements of Belief, Inspiration, Team, On February 24th, 2014

"On Belief" is a series of articles written by the BELIEF team members. They were asked about the moment they first believed (In themselves, in a cause, or in an idea) and were moved to action. These are not all polished, but they are all authentic. Some are of struggle and others are of success, but each one is about the power of belief. Here is Jake's story.

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Joel Cummings, On Belief

Written By: Joel Cummings
Filed under: Belief, Team, On February 17th, 2014

"On Belief" is a series of articles written by the BELIEF team members. They were asked about the moment they first believed (In themselves, in a cause, or in an idea) and were moved to action. These are not all polished, but they are all authentic. Some are of struggle and others are of success, but each one is about the power of belief. Here is Joel's story, about how he first believed working at a pizza place.

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Jordan Butcher, On Belief

Written By: Jordan Butcher
Filed under: Belief, Team, On February 10th, 2014

"On Belief" is a series of articles written by BELIEF team members. They were asked about the moment they first believed—in themselves, in a cause, or in an idea—and were moved to action. These are not all polished, but they are all authentic. Some are of struggle and others are of success, but each one is about the power of belief. Here is Jordan's story.

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